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september 28, 2016 - Globo

Ceramica Globo at Cersaie 2016

Ceramica Globo al Cersaie 2016
A flurry of new products marked by functional and aesthetic research

Visitors take a discovery tour of the many innovations in both the 2016 collections and products already in our catalogue with new designed or new elements. At this year’s Cersaie, we focus especially on ceramic basins with containment systems in the Incantho project by CreativeLab+ and Display by GamFratesi.

We also display major technological innovations in Ceraslide, Fissaggioghost®, Senzabrida®, Easy detach, Multi, and Bataform®, that feature increasingly cross-cutting aspects.
And we pay tribute to colour and lightness in our #bagno di Colore programme and our new thin sides, measuring a mere 6 mm.

Bologna, 26-30 September 2016 – #ceramicaglobo is proud to confirm its attendance at this year’s edition of Cersaie, the reference Italian ceramics #event that is of great importance for our company both in commercial terms and for its relational and communication value.

Andrea Gulinucci, #ceramicaglobo CEO, explains: “Cersaie is our show, we’ve always recognised its value, and it’s the best time for
us to meet important targets like the trades, interior designers, architects, the press and end customers. #ceramicaglobo continues to believe in this #event, and as our stand and the collections we display there show, we have done our utmost to present the best we have to offer in terms of product innovation and #design.”

Ceramica Globo is presenting all of its new collections at a roomy 400-sq. metre stand located in Pavilion 21, one of the “top” areas that plays host to many bathroom sector leaders who focus on contemporary #design as added value to production.

The stand was designed by Domenico Orefice #design Studio as a guided tour, with a clear entrance and exit. It is divided into micro- environments so that visitors progressively discover our new products as their attention is drawn to the details of each new line.

The environments are dedicated to the following new collections:

Room 1: presents the line of 6-mm thin sides and 4ALL “monovolume” bathroom fixtures

Room 2: hosts the Stone line, a company constant, which has been fully renewed
Room 3: is dedicated to Plus Senzabrida® in its various applications

Room 4: is divided into five different areas presenting the Icantho basin by CreativeLab+, in various modules
Room 5: focuses on the 51-cm, the new element in the Stockholm collection by Claesson Koivisto, Rune
Room 6: concentrates on the new line of Display basins by GamFratesi and the new Docciardesia shower tray enamels
Room 7: the tour ends with future evolutions of the Incantho collection

Along the way, useful graphics help visitors understand the plusses of certain #ceramicaglobo products, like CERASLIDE®, FISSAGGIOGHOST®, SENZABRIDA®, EASY DETACH, MULTI® and BATAFORM®.

So, plenty of new products demonstrate
our commitment to product innovation that
is backed by impeccable formal quality. We present the result of in-depth research to offer
an ever more complete catalogue of products, meeting the most varied demands in terms of product functions and aesthetic values (consider that the #bagno di Colore programme with 14 ceramic colours is now applied to nine catalogue collections), as well as to exacting demands for product measurements: our collections blend in with any context, from contract to residential, and from the grandest bathrooms to the tiniest WCs. We have conducted extensive research on integrating containment modules in products like

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Cersaie 2016

Incantho basins: there is no precedent for our formal research into colour for integrated tone- on-tone countertops in the ceramic basin sector. For this collection, #ceramicaglobo has outdone itself, expanding its skills as a bathroom fittings company.

So, this year’s Cersaie is an important opportunity for us to present our company’s vitality and our concrete product and market approaches.

On the corporate front, #ceramicaglobo is in the midst of a major internationalisation movement both in Europe and abroad. Reflecting this is our decision to participate at the upcoming ISH in Frankfurt in March: #ceramicaglobo will be present in Pavilion 3.1, home of sector leaders.

So, we expect 2017 to be even more important in #ceramica Globo’s development, both in terms of products and distribution.Globo è andata oltre sé stessa ampliando le proprie competenze, proprio come un’azienda di arredo-bagno.

Un Cersaie significativo dunque per mostrare tutta la vitalità dell’azienda e anche la concretezza dell’approccio al prodotto e al mercato.

Sul fronte azienda, #ceramicaglobo sta
vivendo inoltre un’importante spinta verso l'internazionalizzazione sia in Europa sia oltre Oceano. A testimonianza di ciò anche la decisione di partecipare al prossimo ISH di Francoforte
in Marzo: #ceramicaglobo sarà presente nel padiglione 3.1, dove espongono i più importanti player del settore.

Si preannuncia dunque un 2017 ancora più significativo nel contesto dell’evoluzione di #ceramicaglobo, sia sul fronte del prodotto che su quello della distribuzione.

For more information:

Press office:

SHARE
Gabriella De Biase Tel. +39 029 533 0512 gdb@share-pr.it

Ceramica Globo

Loc. La Chiusa, 01030 Castel Sant’Elia - VT Tel. +39 076 118 731 info@ceramicaglobo.com; www.ceramicaglobo.com

Marketing Manager

Tel +39 338 984 3855 | Riccardo Bianchini riccardo.bianchini@ceramicaglobo.com

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Cersaie 2016

What’s new on display

ROOM 1 – Thin-sided basins and 4ALL Monovolume
The entrance to our stand pays tribute to lightness and colour as we present three compositions
of the 4ALL collection of vanity top basins with thin sides (just 6 mm), available in both glossy white and in #bagno di Colore ceramic colours.
A new mix developed by our in-house chemical laboratory, backed by Globo’s decades of experience, lets us today create ultra-slim sides while successfully meeting all standards and guaranteeing flat surfaces.

We present our basins with shelves, cabinets and open compartments in four new wood-effect laminate coverings: Eastwood, Seta, Igloo and Olmo scuro.

One of these compositions features our new 54- cm 4ALL monovolume bathroom fixtures with the same characteristics as our current two-volume fixtures but with the addition of Fissaggioghost technology for a clean external line with no bore holes.

ROOM 2 – The Stone line gets a new look

This area presents our new Stone bathroom fixtures—both floor-mounted and wall-hung—in 52 and 56-cm versions. Our renewal of these bathroom fixtures is born of our desire to offer products with sharper lines and lighter external volumes. Our wall-hung units are mounted from beneath so fittings are completely invisible, while floor-mounted models use Fissaggioghost and Multi. The same is true for our 52-cm version, currently the smallest available with this system.

ROOM 3 - Senzabrida bathroom fixtures

possible demand through a wide range of basin sizes designed to be paired with a whole range of containers, cabinets and shelves. The idea was born of our desire to create basins that also serve as a support, with large bowls and countertops
as well as major vertical volumes. The models are available in #bagno di Colore colours, and echo the materiality and feeling of spaciousness. Another of these basins’ unique features is that their stopper (flush with the basin) comes in the same colour as the basin, for a highly sophisticated aesthetic appeal. A chrome towel rack can be hung on the side of the unit.

Completing the offer is a semi-recessed sit-on basin with a faucet on the countertop, matching the collection’s wall-hung structures. This model can also be paired with the coloured ceramic stopper for the same attractive result.

Incantho fixtures and shelving
The collection is mixed and matched with a vast array of fixtures, cabinets, shelving, back-lit and lamp-lit mirrors, in new sizes and matching the collection’s basins (90 and 130 cm).

All of the furnishing elements are available with the following finishes:

  • caffè, nocciola, tortora and bianco talco

    coloured laminate

  • 13 matt #bagno di colore coloured lacquered

    laminates

  • 13 matt #bagno di colore coloured smooth

    laminates, plus caffè, nocciola, tortora and bianco talco, glossy white and glossy black laminates

    The products on display at our stand are but a small sample of the many possibilities this new integrated bath furnishings system offers. With its many elements, finishes and colours, it proposes an extraordinary range of combinations.

    Mirrors

    We have added new sizes to the back-lit and lamp-lit mirrors available in the catalogue to complete our Incantho proposal: 90 and 130 cm. The lamp can be moved on all lamp-lit mirrors, so that it can be centred above the Incantho basin.

    Steel structures and cabinets

    The collection also comes in a whole range of

This environment will feature all of our Senzabrida models available on the market: five wall-hung units, plus the 4ALL line’s new floor-mounted model.

ROOM 4 (divided into five areas) - Incantho collection by CreativeLab+: towards functional and aesthetic integration of ceramic basins and fixtures

Our Incantho collection is a complete and modular solution that seeks to meet every

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ON DISPLAY

Cersaie 2016

metallic structures in three colours—rust, matt grey and matt white—in order to provide a floor- mounted solution.
The structures have the same measurements as the basins and are available in a higher and lower version.

Basins can be placed on top of the higher structure and a towel rack installed on either side of it. A low metallic shelf can be installed under the basin as can a 135 and 115-cm base with two drawers or one 48-cm tall door, to provide storage under the basin.
The low structures rest on top of the base elements to provide a separate furnishing solution in the same dimensions as the basin.
The reversible metallic cabinet offers storage in the same finishes as the structures in order to coordinate the lower part or the part next to the mirror.

Bathroom fixtures

Bathroom fixtures in the Incantho collection are available in a 54-cm floor-mounted version, while the wall-hung version is available in two sizes: 54 and 48 cm. As with the Stone collection, the #design features sharp and crisp lines created using the “Airboost” system. Another important feature is the small width of just 35 cm for the rear area to the wall, with a further reduction

in the width of the front part (33 cm), making it ideal for small spaces. Our bidets have the same characteristics, including the colour-coordinated ceramic stopper.

Our floor-mounted bathroom fixtures are Multi and with Fissaggioghost, while the wall-hung versions have hidden lower fittings. The seat is available with the new button-free quick release.

ROOM 5 – 51-cm Stockholm bathroom fixtures (collection by Claesson, Koivisto, Rune)
The Stockholm collection features a new line of small bathroom fixtures measuring just 51 cm for yet another solution; in addition, the new 60-cm round basin and a chrome-plated floor-mounted structure with a matt white coated glass top available for all wall-hung basins.

ROOM 6 - Display basins by GamFratesi

For years, our constant quest for new aesthetic and technical solutions at #ceramica Globo
has prompted us to work with internationally

renowned designers. Our partnership with the Italian and Danish duo GamFratesi led to the creation of a new collection of Display basins. The line currently includes two 91 and 71-cm high, 51-cm deep wall-hung basins—with offset basin and a large top on the right with edging— and two 75 and 65-cm, 40-cm deep, sit-on basins with the same characteristics. The concept of a delimited surface is completed with four trays for soap or bathroom accessories.

A further unique aesthetic feature of these basins is the shape and size of the overflow outlet which becomes an important part of the #design.
In this area, we also present our Docciardesia shower trays featuring a new kind of enamel that can withstand any cleaning agent or product so you can be sure your shower will look great for years. This special treatment plugs the holes in the enamel, so external agents cannot penetrate inside the product.

ROOM 7 – Incantho: what’s next?

In the near future, we will be integrating the Incantho collection with other basin solutions
to meet a wide range of needs. Environment
7 presents a few compositions that illustrate possible project developments.d’arredo staccata nelle stesse dimensioni del lavabo.

Il pensile in metallo reversibile offre una soluzione contenitiva nelle stesse finiture delle strutture in modo da poter coordinare anche la zona sotto o a fianco dello specchio.

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Cersaie 2016

PLUS of #ceramica Globo

SLIMMER SIDES

Ceramica Globo has developed a new ceramic mix with new raw materials that let it create sides that are just 6 mm thick.

FISSAGGIOGHOST

Patented by #ceramicaglobo for toilets and bidets requiring no bore holes in the floor, Fissaggioghost significantly improves aesthetics and formal elegance.

New quick release seat
#ceramicaglobo presents its new button-free quick release seat, now available on its new Stone 52/56 bathroom fixtures and the Incantho line.

SENZABRIDA

We have eliminated the flange, the circular part inside the drain, on some of our wall-hung and floor-mounted bathroom fixtures. The characteristics of SENZABRIDA® are:

1-Guaranteed drainage of 4.5/3 litres 2-Controlled drainage
4-Reduced noise
5-Ease of cleaning

6-Cleaner look to the basin

Impeccable trap enamelling

The traps in all of Globo’s toilets are perfectly enamelled by an automated machine designed specifically for this purpose. This attention
to detail guarantees perfect hygiene, ease of cleaning and efficient flushing.

MULTI

With the MULTI system, our customers can replace their “old” bathroom fixtures with no need for expensive masonry works.

Antibacterial toilet seats
An antibacterial resin treated with a specific antimicrobial additive drastically reduces the amount of germs and bacteria present on toilet seats, protecting surface integrity and keeping them shiny for a long time.

CERASLIDE

CERASLIDE® is our innovative enamel, designed and tested for durable effectiveness, and guaranteeing greater resistance to stains, dirt and abrasion. With CERASLIDE®, residue does not adhere to surfaces, but instead is flushed away with the water.

Antibacterial BATAFORM on ceramic

We developed our Bataform® antibacterial treatment to improve hygiene. This process is inherent in the production phase itself and, through its antimicrobial power, significantly reduces the presence of germs and bacteria.