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april 29, 2015

Clei at Salone del Mobile 2015

Clei is present at Salone 2015 with a subject that has become very important in the global economy: innovation, technological research and the transformation of original, new ideas into industrial products. And, conversely, the opposite of that concept: people who settle for imitating the paths and choices made by innovative leaders. #clei has been exploring this theme since 1963, when it was the first and only company to start looking at the complex world of transformable furniture and start creating a new market segment with increasingly significant value. Visitors to the #clei stand can see this path through a show that focuses on time and memory, a sort of "walk down memory lane" that illustrates the long journey through the creation of a brand new living modality that no one had ever heard of: multiplying space and, at the same time, the value of that space. An unmatched first that has lasted over time. Multiplying space, multiplying value Different modular programmes were designed to integrate with patented transformable systems. Their flexibility allows the creation of furnishing solutions that multiply space in the living and bedrooms, and extreme versatility in the compositions of transformable systems allows us to create multi-functional solutions with high aesthetic value, multiplying space and personalising it to fit the customer's lifestyle. These are the elements that #clei places in an “intelligent home”, the new way of living and interpreting space and concrete result of innovation achieved through constant investments in Research & Development. When creativity and technology unite. Another room! You can with Clei! Another room? You can with Clei! This is the extraordinary advantage of being able to move limits through a functional multiplication of space. This is how 1 cm becomes 1 meter. New dimensions for life at home: relaxing, resting, playing, working and studying. A new conceptual, spatial, and aesthetic frontier forged in compliance with the most demanding safety standards. "As safe as Clei" because #clei is recognised as a synonym of safety: the certainty that only leaders and innovators can guarantee. Only #clei products are the result of a maniacal culture of safety. Product functions are guaranteed through time with certified patents. Extraordinarily solid products were subjected to a series of structural resistance tests, which proved that they are totally safe.