Cookie Consent by Free Privacy Policy website McLaren Automotive launches European Design Tour
aprile 29, 2016 - Mclaren

McLaren Automotive launches European Design Tour

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  • McLaren #design Tour commences on Tuesday, 3 May at #mclaren #paris and is scheduled to expand to a number of European locations later this year
  • A series of VIP events provide an unprecedented insight into the secretive department: #mclaren Automotive Design
  • Programme includes presentations hosted by the #mclaren #design team, viewing opportunities and an in-depth #design study of the #mclaren 570S Coupé
  • The #event celebrates the #mclaren #570scoup being awarded ’Best of the Best’ at Red Dot Awards: Product #design 2016

McLaren Automotive will open doors to the secretive #design studio through a series of exclusive events held at a number of its European retailers throughout this year. The #mclaren #design Tour commences on Tuesday, 3 May at #mclaren #paris with an exclusive programme hosted by the team responsible for taking the thrilling designs from sketch to production. The invited guests will be provided with an unparalleled insight into the #mclaren #design philosophy and taken through a series of workshops covering various #design aspects such as concept sketching or clay modelling. The exclusive programme will also include viewing opportunities of #mclaren models, including the recently-launched #mclaren #570scoup from the Sports Series.

‘Beautiful #design has always been an integral part of #mclaren DNA and I’m excited to explain its philosophy through the #mclaren #design Tour,’ said Jon Pollock, Regional Director – Europe at #mclaren Automotive. ‘The new #570scoup was named Best of the Best at this year’s Red Dot Awards and through events like this we can ensure that our discerning customers continue to stimulate us from the #design standpoint.’

Attendance to the #mclaren #design Tour is by invitation only and the following #mclaren #design Nights have been confirmed thus far:

The inaugural #event will take place at #mclaren #paris operated by Neubauer Distributeur Luxe from the following address:

McLaren Paris

9 bis, Boulevard Gouvion St Cyt
PARIS
75017