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september 25, 2018 - Florim

Florim Press Kit at Cersaie 2018

Beauty, research, technology and innovation translate into elegant #design surfaces to experience to the max. From 24 to 28 September #florim presents the Group’s new collections at the spaces of the Gallery in Fiorano Modenese – refurbished for the occasion – and at Bologna Fiere.


DISCOVER THE FUTURE is the claim that #florim has adopted for Cersaie with a packed calendar of events consisting of five #florim DAYS and four FLORIM NIGHTS.

Stars of the entire week are the new architecture and #design surfaces sporting the typical style of the Group brands (Floor Gres, Rex, Casa dolce casa – Casamood, Cerim and #florim stone). The various products range from traditional applications (floors and walls) through to solutions designed for the #interiordesign world. The space dedicated to CEDIT – expanded and given a complete makeover – hosts all of the brand’s collections as well as the new products for the 2018 Salone del Mobile.

The focus of this edition are the Magnum Oversize large-size slabs (Honourable Mention at the ADI Compasso d’Oro 2016). The Project offers the widest range of ceramic slabs for all applications on the market (with sizes ranging from 160x320 cm to 120x120 cm and including 120x240 cm and 120x280 cm, as well as various thicknesses 6-12-20 mm).

In the last two years #florim has focused its economic investments in this area, spending over 200 millionEuro to create two new 4.0 factories dedicated to the production, processing and logistics of large sizes.


FLORIM DAYS | from Monday 24 to Friday 28 September

The Florim Gallery in Fiorano Modenese (open every day to customers and business partners from all over the world) and the Group’s exhibition space at Bologna Fiere (Pav. 15 | Stand C1-D2) will be entirely decked out in large slabs. The original material inspirations of the surfaces will also catch the eye. In their own distinctive way, the various brands will express themselves with a wide range of stylistic and colour nuances which, thanks to the interesting combinations of sizes, create unique rooms and interior decorations bursting with personality, all of which as part of a coordinated and broad-reaching project. Classic solutions will be accompanied by a selection of precious and rare materials like Amazonite for spaces with a strong decorative impact.


FLORIM NIGHTS | from Monday 24 to Thursday 27

Technology and beauty are the stars of four different evenings at the site in Fiorano, the company’s nerve centre and on this occasion the venue for a futuristic digital show that brings together the ingredients that make Florim’s #design approach so unique.

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- Photogallery (151)
Artwork
FLORIM_stone
Matières_de_rex
Airtech
Artifact of Cerim
Esprit de Rex
Etoile de Rex
Exalt of Cerim
Florim Stone
Hi Wood of Cerim
Motion
Nuova Fabbrica
Rilievi by Zaven
Stonetech
Vaso Lapis
Photos
- Documents (27)
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download-icon Press release

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download-icon Matières de rex

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download-icon Artwork

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download-icon FLORIM stone

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download-icon Technical sheet Airtech

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download-icon collection Airtech

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download-icon Technical sheet Artifact of Cerim

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download-icon collection Artifact of Cerim

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download-icon technical notes esprit

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download-icon collection Esprit de Rex

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download-icon collection Etoile de Rex

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download-icon technical notes etolile

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download-icon Technical sheet Exalt of Cerim

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download-icon collection Exalt of Cerim

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download-icon Technical sheet Hi-Wood of Cerim

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download-icon collection Hi-Wood of Cerim

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download-icon technical notes motion

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download-icon collection Motion

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download-icon CS Nuova fabbrica 4.0 Fiorano

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download-icon CS New Factory 4.0 Fiorano

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download-icon Scheda

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download-icon FLORIM stone

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download-icon Rilievi

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download-icon collection Stonetech 4.0

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download-icon Technical sheet Stontech 4.0

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download-icon Catalogo Lapis

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download-icon CEDIT Vaso Lapis EN

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