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april 13, 2021 - Hyundai

Hyundai Presents 2022 Tucson SUV to U.S. Media

  • Tucson is Hyundai’s Best-selling Model Globally and Represents its Vision for Progressive #design, Eco-focused Powertrains and Segment-Leading Technologies
  • All-new #tucson is Larger with more Passenger and Cargo Volume
  • Tucson Will Offer an Array of Powertrain Variants, Including New Hybrid and Plug-in Hybrid Models with Fun-to-Drive e-Handling Technology

TUCSON, Ariz., Apr. 13, 2021 #hyundai today provided media the opportunity to experience its innovative 2022 #tucson #suv in #tucson, Arizona. The all-new #tucson #design is derived from a series of #hyundai #design Center concepts expressing its evolving Sensuous Sportiness global #design identity. #tucson gasoline and hybrid models begin availability for the U.S. market in spring 2021, with plug-in models available in summer 2021. The new 2022 #tucson internal combustion models will be produced at #hyundai Motor Manufacturing Alabama (HMMA) and Ulsan, Korea.

The new #tucson appeals to those who actively embrace the integration of technologies with their lifestyle; these open-minded consumers willingly embrace new technologies as a way to immediately integrate and enhance their lives. All-wheel drive capabilities are an example of technology facilitating their active lifestyles that often includes inclement weather, adverse terrain and active outdoor adventures.

Parametric Dynamic Exterior Design

“We pursue innovative solutions in #design and add emotional value to our product experience through our Sensuous Sportiness #design identity,” said SangYup Lee, senior vice president and head of #hyundai Global #design Center.

Tucson’s new exterior styling expresses Hyundai’s evolving Sensuous Sportiness #design identity. The new #suv embodies what #hyundai designers call ‘Parametric Dynamics’ with kinetic, jewel-like surface detailing that emphasizes Tucson’s distinct identity in a crowded #suv segment.

Tucson facilitates the integration of technologies with tech-savvy lifestyles; these tech-savvy consumers adopt the latest gadgets to enhance their lives. Tucson’s integration of technology and #design is evident in innovative half-mirror type daytime running lamps (DRLs) that are assimilated seamlessly within the parametric grille and only visible when illuminated.

Tucson’s side profile conveys an impression of powerful forward motion. The long hood and level roofline coupled with a long wheelbase and short overhangs reflect a ready-for-anything dynamic character. Crisp geometric angles and edges create a striking contrast between a sleek silhouette and masculine wedge lines. The chrome line beginning from the side mirrors follows the arc of the roofline with increasing width and subtly conveys speed as it reaches the C pillar.