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september 27, 2022 - umbrella comunicare design

Bolzan @Edit Napoli 2022


BOLZAN participates in EDIT Naples, the fair dedicated to editorial and author #design scheduled from 7 to 9 October within the setting of the Monumental Complex of San Domenico Maggiore, the heart of the Neapolitan capital. On the occasion of the fourth edition of the fair founded by #emiliapetruccelli and curated by #domitilladardi, #bolzan presents its project dedicated to beauty, ecology and attention to reduce waste.

With the Jack collection, born from the creativity of the designers #zanellato / Bortotto, #bolzan describes its path made of craftsmanship, attention to the environment and research, in a relationship of strong connection with the productive excellences of the territory.

The new Jack is in fact the reinterpretation of the first collection designed by #giorgiazanellato and #danielebortotto for #bolzan in 2017. Wanting to create a timeless object that could last as long as possible, the designers chose not to #design a new bed, but to revive the original model in a new version that could represent the values on which #bolzan continues to innovate and grow, through the #design of every detail, craftsmanship and commitment to the environment.

The materials used in this project - the special fabrics by Torri Lana, the leather by Presot and the wood with natural dyes by Loris Till - are the exemplification of the excellent craftsmanship experiencing sustainability above all as a practical, almost spontaneous value, which has been inherited from a deep and far-sighted entrepreneurial tradition.

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