Cookie Consent by Free Privacy Policy website Lexus Rounds Out its Lexus Design Award 2019 Mentoring and Judging Panels with the Addition of Design and Technology Field Experts
ottobre 15, 2018 - Lexus

Lexus Rounds Out its Lexus Design Award 2019 Mentoring and Judging Panels with the Addition of Design and Technology Field Experts

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Addition of experts from these fields further emphasizes Lexus' dedication to using technology as an inspiration to further innovation.

  • This year, #Lexus #design Award partners with an even more diverse set of judges and mentors, welcoming leaders and innovators from various fields of art, #design and technology
  • Lexus underscores its core value of using technology to spark innovation and creativity with the addition of like-minded innovators, such as renowned tech industry #design leader and investor, John Maeda, Global Head of Computational #design + Inclusion at Automattic.
  • Completing this year's list of mentors are Italian architect and designer Fabio Novembre, Japanese architect Shohei Shigematsu and Jessica Rosenkrantz, co-founder of Nervous System and a key player in generative #design.
  • Along with previously announced mentor Sebastian Wrong, these mentors will meet the six LDA finalists in New York early next year, providing inspiration and guidance as they develop their prototypes in preparation for the #Lexus #design Event exhibit at Milan #design Week in April 2019.

TOKYO, Japan (October 15, 2018)―Lexus International is pleased to welcome technologist John Maeda, to the panel of judges for the #Lexusdesignaward2019. Maeda leads a new convergence across the fields of #design and technology as Global Head of Computational #design and Inclusion at Automattic, a publishing platform development company. Maeda will join three judges who have served on the panel in the past, eminent architect Sir David Adjaye, Senior Curator of Architecture & #design at The Museum of Modern Art, Paola Antonelli, and President of #Lexus International, Yoshihiro Sawa.

Also, recently-announced mentor #sebastianwrong has been joined by three new mentors: pioneer of generative #design and co-founder of Nervous System #design studio, Jessica Rosenkrantz, Italian architect and designer Fabio Novembre, and partner of world-leading architectural firm OMA, Shohei Shigematsu.

Established in 2013, the #Lexus #design Award in cooperation with designboom is an international #design competition that seeks to nurture up-and-coming designers who use #design thinking to solve everyday problems and build a better future for individuals and for society. This year, six finalists will be selected from around the world to receive mentorship and a production budget of up to 3 million JPY (over $25K USD) to build a functional prototype to display at Lexus's exhibition at Milan #design Week* 2019. Finalists will be judged on how well their prototype anticipates the needs of #people and tomorrow's society. The designs also must showcase innovation and originality while at the same time captivate and engage the public.

By participating in a series of workshops and 1-on-1 instruction with the four mentors, the finalists will be able to experience what it takes to emerge as an accomplished designer on the world stage. Whether receiving tips on #design or on the business of transforming inspiration into reality, the mentors' global experience and success shared at the workshops will provide valuable insights to these creative representatives of the next generation of designers.

Deadline for entries to the #Lexusdesignaward2019 competition is October 28, 2018. Finalists will be selected in December by the elite panel of judges and the six up-and-coming designers will be announced in January 2019.


Further information in the press release to download

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