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settembre 03, 2020 - Diabla

DIABLA LAMPS: Light geometries

Comunicato Stampa disponibile solo in lingua originale. 

Designed by José A. Gandía-Blasco Canales and Pablo Gironés 

The #Diabla luminaires bring the most rational spirit of Gandia Blasco Group to the field of outdoor LIGHTing to be enjoyed throughout the year.

CUBOS and PIRÁMIDE, by José A. Gandía-Blasco, and ESFERAS, by #pablogirones, are designs, that with just one shape and one material, manage to synthesize the minimal essence of #ganDiablasco —the #LIGHT, the Mediterranean white— to pass it through the carefree and casual prism of #Diabla.

Durable and resistant to outdoor use, they stand out for their architectural #design, which is simple and elegant, and feature a structure made of a single piece of 100% recyclable polyethylene. This material is translucent and acts as a soft ambient #LIGHT diffuser.

Whenever and wherever

Diabla lamps are a clear invitation to extend evenings in the open air. But they also encourage us to make the most of outdoor spaces in the months with fewer hours of sunshine. Warmth icons of great artistic expression, ESFERAS, CUBOS and PIRÁMIDE can find their place in gardens and private patios, hotel and bar terraces... and why not, also indoors.

As they do not weigh too much, they are easy to transport from one place to another as required, and as they offer up to 3.5 meters of cable, they are all perfect if there are no #LIGHT points to put up wall LIGHTs. 

Setting up spaces, even when they are not in use

To give the minimum priority to any superfluous ornament and to seek aesthetics linked to function. The same geometrical essence for three different designs which, while illuminating an entrance, a dining room, an outdoor living room, a lounging area, or a passage area... are, in turn, capable of simply decorating with their sculptural presence.

CUBOS, casual and carefree, look like an improvised tower of stacked and sLIGHTly rotated boxes, while ESFERAS, with their rounded and sinuous #design, evoke the festive character of balloons. PIRÁMIDE, on the other hand, has a symbolic image that can remind us of a LIGHThouse or a fire on the beach.

On their own or in suggestive compositions, ESFERAS (101 cm high), CUBOS (146 cm) and PIRÁMIDE (181 cm) are equally impressive when viewed from a distance.

These luminaires can accompany us in all types of outdoor or indoor spaces, in private residential projects and contract installations thanks to their universal aesthetics and great functionality that does not follow seasons.

About José A. Gandía-Blasco Canales and Pablo Gironés

José A. Gandía-Blasco Canales is the President and Creative Director of Gandia Blasco Group. He represents his family’s second generation at the head of the company and has been responsible for guiding the firm’s move towards contemporary #design and internationalization in the 1990s. He has designed some of the most iconic furniture and accessories collections for the #ganDiablasco brand, as well as some pieces for GAN, the group’s brand specialized in rugs and artisanal accessories. #Diabla is the group’s third brand and its latest business venture. Diabla’s designs express the essence, philosophy and lifestyle of the Gandia Blasco Group.

Pablo Gironés is a specialist consultant in marketing, art direction and product strategy who works freelance for a number of contemporary #design furniture companies.
In the year 2,000 he became a #ganDiablasco share holder, collaborating during more than a decade in its
conception both in the #design of its products as well as its showrooms throughout the entire world. Since 2011 he has established a separate career as a consultant with other firms in the sector.

A new brand with a huge experience behind it
DIABLA is a new brand of outdoor furniture, accessories and complementary items.
The designs are typically casual, original and creative, with new formulas for enjoying outdoor living in all kinds of settings and at any time of year. #Diabla is a brand with an inspiring attitude that offers creative ideas for stylish settings. The bold, colourful designs not only contribute something new, they are also the expression of new lifestyles.
DIABLA is the third #ganDiablasco brand, a new business adventure backed by this prestigious firm with close to eight decades of experience in the domestic and international contemporary #design sector. The collections are developed with the support of resources and expertise accumulated by #ganDiablasco in terms of the #design, production and development culture that prevails in the business.
Diabla has its own online shop www.Diablaoutdoor.com where its products can be
purchased as well as the usual sales points of #ganDiablasco.

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