Cookie Consent by Free Privacy Policy website Alegre Design finds inspiration in the animal kingdom with the new D-NA bike racks designed for Japan
febbraio 19, 2021 - Alegre Design

Alegre Design finds inspiration in the animal kingdom with the new D-NA bike racks designed for Japan

Comunicato Stampa disponibile solo in lingua originale. 

The lines geometric #design is compatible with any size of bike wheels

The shapes of a bear, a butterfly, a bird and an elephant create each different model

Valencia, 18th February 2021.- Spanish studio #alegredesign has found inspiration in the animal kingdom to create a new line of bike racks for Japan, a market they have been designing for for over a decade, as a result of their collaboration with Katzden Architec.

D-NA is the studio latest creation for the brand’s bike racks catalogue, that also includes other products by #alegredesign such as Cesta and Llatina. Both have been installed in public spaces of Japanese cities such as Tokyo.

With a timeless and symbolic #design – a bear, a butterfly, a bird and an elephant –, the options available for the D-NA Wall bike rack are in line with Japanese graphic and visual culture. The silhouette of each animal can be perceived both horizontally and vertically, thanks to the #design of the piece.

From a technical point of view, #alegredesign has created a standard specific geometry that's compatible with all types of wheel sizes on the market. It is this conical geometry that keeps the bicycle from moving once the wheel has been inserted into the structure. 

“D-NA Wall brings a new aesthetic that broadens the scope of this type of product to reach new users and spaces. We’ve specially taken into account factors such as efficiency and sustainability, with pieces that are easy to manufacture and install, even on a vertical surface”, explains #alegredesign, founder of #alegredesign.

In his opinion, due to their symbolism and aesthetics, these products are visually integrated into public spaces designed for children and teenagers, “allowing them to convey a sense of order, of everything being in its place, of being able to recognize themselves in their own environment”.

“Thus, #design serves a didactic and civic purpose, organizing the urban environment. And it instills in new generations the value and contribution of #design to public space”, adds the designer.

Alegre Design 

Alegre #design is a #design company founded in #valencia (Spain) in 2001, specialized in bringing innovation and value to people and companies through products and services. Over more than two years, #alegredesign has constantly faced #design challenges that have resulted in professional collaboration on a global scale in industries that include furniture for workspaces, medical equipment, electronic products, lighting and childcare, amongst others.

The experience gained with each project allows #alegredesign to transfer knowledge between industries and cultures.

The studio’s motto is to inspire change through innovation, bringing value to companies and creating designs for people. #alegredesign applies its own Agile #design methodology focused on the user, which combines design thinking and agile methodologies and applies them to project management and allows them to create products, experiences and services and open new market opportunities.

Alegre Design’s main products include #design Direction, Trend Research and Product #design. By applying the Agile #design methodology, #alegredesign created products and services that improve the value of companies through originality and efficiency. The studio looks for new perspectives and ideas by redefining services, products and experiences to create a new future for people.

Alegre #design covers all research and #design processes, bringing creativity and solutions to every phase of the project. Their products have won different #design awards, including If #design, Red Dot, #design Preis, German #design Award and Delta.

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