Press release
3MB
aprile 21, 2022 - Diabla
Costuras
Comunicato Stampa disponibile solo in lingua originale.
Costuras
Front row seat to the summer solstice
Spring comes to an end. The sunset of the next 20th of June will put an end to the longest day of the year and give free way to the shortest night. As a goodbye to the season that represents the ultimate expression of life, Diabla takes us to Stonehenge, which every year, on the occasion of the summer solstice, turns into a magical place. Located in the county of Wiltshire, England, this megalithic monument is famous for how the sun is positioned on the axis of construction in the winter and summer solstices, sneaking between its stones and generating a stunning scenery.
While resting in the COSTURAS poufs, we contemplate in marvel this mystery of humanity, wondering how it was possible 5,000 years ago to take and place with such precision these voluminous stones. This mystical and festive atmosphere unleashes our playful spirit and it invites us to a game using the COSTURAS poufs, with which we have fun imitating the menhirs shapes.
COSTURAS is the result of the merging of the creative and casual style of Diabla and the enthusiastic Italian architect Teresa Sapey. This first collaboration takes the shape of a multipurpose pouf and unites, under the same concept, two essential geometric shapes, the square and the circle, in a piece of furniture as iconic, elegant and unpretentious as a baseball.
Did you know that this object is more handmade than it looks? 108 is the number of drillings that feature the baseball balls of the major American leagues. 216 is the number of stitches that tighten with red nylon the skin patches. COSTURAS, the comfortable #design of Sapey for Diabla, may need some more in its decoration and preparation, but it manages to transmit in the same way the aesthetic and the strength to enhance a feature that lies usually hidden.
With a firm foam base of five centimeters and filled with polystyrene beads, the new pouf is covered with a removable cover that closes with a zipper made of waterproof fabric -perfect for the outdoors- and it is available in the most attractive shades of the Diabla color chart. The decorative seams highlight at a glance this casual element that imprints character.
COSTURAS
“We were inspired by the baseball as an iconic, elegant and relaxed element.”
“Without losing the simplicity and the versatility of the product, we decided to reinvent the essential elements and to give space to hidden details such as the seams.”
About Teresa Sapey + Partners
Based in Madrid since 1990, Teresa Sapey + Partners relies on an international multidisciplinary team with extensive experience working globally under the leitmotiv we #design spaces with feelings.
Technical Information
Year: 2022
Designer: Teresa Sapey + Partners
Materials: Filled with polystyrene beads and foam base, upholstered with waterrepellent fabric. Made with outdoor fabric. Removable upholstery.
Sizes: Base: 40 x 40 x 40h cm Ball: Ø57 x 50h cm
Colours: Fabric: plain, hexagon, silvertex, atlas plain, patio, domino.
A new brand with a huge experience behind it
DIABLA is a new brand of outdoor furniture, accessories and complementary items. The designs are typically casual, original and creative, with new formulas for enjoying outdoor living in all kinds of settings and at any time of year. #Diabla is a brand with an inspiring attitude that offers creative ideas for stylish settings. The bold, colourful designs not only contribute something new, they are also the expression of new lifestyles.
DIABLA is the third Gandia Blasco Group brand, a new business adventure backed by this prestigious firm with close to eight decades of experience in the domestic and international contemporary #design sector. The collections are developed with the support of resources and expertise accumulated by Gandia Blasco Group in terms of the #design, production and development culture that prevails in the business.
Press inquiries:
Diabla@itcomunicacion.com Tlf. (+34) 93 362 10 34
About Gandia Blasco Group
Gandia Blasco Group is a Valencian family company pioneer in the #design and manufacture of outdoor furniture and spaces, alongside the creation and handmade production of designer rugs through its three brands: #ganDiablasco, GAN and #Diabla. Founded in 1941 by José Gandía Blasco, its journey has been marked by constant reinvention and the promotion of #design culture. The company is chaired by José A. Gandía-Blasco Canales, a member of the second generation of the family and artistic director of #ganDiablasco.
Headquartered in Ontinyent (Valencia, Spain) and present in 75 countries, the company is in the process
of expansion and carries out continuous experimentation and innovation in collaboration with renowned designers. Within the framework of its strategy of social responsibility and environmental sustainability, Gandia Blasco Group is committed to the durability and circularity of its designs based on the use of recyclable
and recycled materials and, through the GAN Women Unit social initiative, emphasizes in the preservation and updating of artisan techniques and in promoting the economic independence of the craftswomen communities of rural India with which the brand collaborates.
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