design

september 08, 2020 - Olivari

Olivari celebrates the anniversary of Master Magistretti, an always current travel companion

Milan, 2020 - On the occasion of 100 years’ celebrations since the birth of #vicomagistretti, #olivari, a reference company in #design handles’ sector, retraces the path that the brand and the master have shared for years and that led to the creation of Clubs , Sibilla and Torre del Parco, the three historical handles resulting from this important collaboration. Club and Sibilla are still an integral part of the company's catalog and they are still produced and sold all over the world.

The collaboration began in the 1950s when Magistretti, together with Franco Longoni, designed the now iconic Torre del Parco for which #olivari created the homonymous handle. The harmony is total from the beginning but it is in 1992, with the creation of Sibilla, that the collaboration makes a further leap forward.

"I remember when I went to Vico Magistretti's studio to agree on his new handle’s #design, while we were sitting talking around the large table that occupied almost the entire room, he sketched it in front of me, instinctively, fixing it in an almost definitive form." Antonio #olivari, President of the homonymous company, says. “His idea was to create an ergonomic and at the same time slender object. While he was telling how interesting the shape of a bone was, he sketched it with a sure hand. Immediately afterwards, he began to reflect on the fact that the dynamism he wished to obtain could be expressed by making a cut at both ends, and since they were not symmetrical, the cuts had to follow a different inclination. "Try to make a sample by following these sketches," he said. 'Let's see if you can express my idea.' At the third prototype he said he was satisfied and Sibilla was born. This was Vico's working method: he sought an immediate confrontation with the technicians so that his intuitions were best realized. "

Spontaneity also featured in the next project, Club, in 1999.

"As always happened with Vico – remembers #olivari - the idea of a leather covered handle to make it pleasant to the touch was born from an informal conversation about the sense of comfort. For Club, Vico thought in an 'industrial' logic by designing two thinned shells on which to glue the leather’s layer to give a shape continuity and remove the seam, the typically more subject to getting dirty and worn part. The Club proposal immediately seemed to me very interesting and innovative: to be developed. " And so it was.

For many #people Magistretti has been a furniture designer above all, some of whom are celebrated as Made in Italy icons, but the three handles designed for #olivari demonstrate how the architect had a creative approach to #design.

In the exhibition that the Triennale di Milano will dedicate to the Maestro of the 1900s, there will be exhibited the handles that Magistretti designed for #olivari as evidence of a #design ability that few have been able to express.

OLIVARI, 100 YEARS OF HISTORY

In its hundred years of history, #olivari has always strive for the highest quality relying on the creativity of the best designers and architects. From generation to generation, the #olivari family has handed down the attention to detail, the search for innovation and above all the passion for work.

Battista #olivari founded the company in 1911 in Borgomanero, in the province of Novara, where the factories are still located and the entire production of handles takes place. In 1926 he was succeeded by his wife Antonietta Ramelli, at the time one of the few women in charge of a company, and already in the 1930s the first collaborations began with the most important Italian architects of the time: Marcello Piacentini and Gio Ponti.

After the Second World War the company passed into the hands of the brothers Ernesto, Ambrogio and Luigi, and in the 1980s the company passed to the third generation of the #olivari family - Antonio, Giovanni, Giuseppe, Carlo and Enrico - who began to experience and bring their fresh enthusiasm.

At the beginning of the 2010s, the centenary of the company is celebrated and it is produced a book: "Simple machine. 100 years of #olivari handles ”, presented at the Architecture Biennale in Venice and at the Triennale in Milan.

Olivari has collaborated with Italian and international architects such as: Alessandro Mendini, Angelo Mangiarotti, Luigi Caccia Dominioni, #vicomagistretti, Piero Lissoni, Rodolfo Dordoni, Patricia Urquiola, Marcel Wanders and Vincent Van Duysen, Jean Nouvel, Ben Van Berkel, Zaha Hadid, Rem Koolhaas, Daniel Libeskind, ... and today with Antonio Citterio, Carlo Colombo, Max Pajetta and Luca Casini ... What wonders will #olivari have in store for us in the future?

- Photogallery (34)

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- Documents (1)

Press release

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